Some bits on keyword and marketing tools
0 Comments Posted October 12th, 2008 in Internet Marketing.As a marketer, I’m always looking for new ways to automate or to improve my tasks and this is where a good tool comes in handy.
Lately myself I’ve been into testing various keyword tools. Ok, not really testing but using them to do my market research and some predictions.
One of my favorite tools now is Google Keyword Suggestion Tool as they recently released also the search count accompanied with GEO and Language targeting. Myself being multinational marketer and English being my 3rd language this is now an incredible asset. It is easy now to tap into other language keyword markets with a fair amount of accuracy. Keep in mind, foreign markets often are 5 or more times LESS competitive.
I’m proud to announce the launch of SillyMarketer.com - a website that will be the ultimate swipe file of mine.
Today in my email I got a message from Eben Pegan that he has released a free video on personal time management for online marketers.
After watching it I just as many others, I had made lots of notes that I will try to implement myself in my daily routine and see if I can get more out of my efforts.
I was looking around the internet and what I see even after a decade of internet being used by masses, there are still plenty of BAD websites. That’s right – they simply don’t work.
Don’t work? How’s that possible?
Well, I don’t know how this happened to you, but can you honestly say that the website you spent $3000 or more is now bringing you huge amounts of traffic, leads and sales?
Probably not…
See, these websites don’t bring free traffic from search engines; they don’t convert visitors into subscribers and customers. They don’t engage with your visitors, they don’t follow up with them, don’t communicate and interact in a way that would build your online brand and increase sales.
Why does this happen?
See, many web design companies hire wrong people for the wrong job. Knowing just web design doesn’t guarantee that they will design you a site that makes profits.
Knowing how to program a proper HTML code based on the latest standards doesn’t guarantee you will get free traffic from search engines.
You need a team that can help you to achieve all your goals: traffic, leads and sales!
There are many out there that claim to be the ones, but unfortunately there are very few good ones. If I have to give an example say in London, it probably would be a company called Datadial.
Why them? The reason is that they offer complete list web development services. They not only will build you a website, but help with writing a copy that converts visitors into loyal readers and newsletter subscribers. Develop the content and design the site in a way that attracts free search engine traffic and much more than that.
What – your current web design company doesn’t know how to build a subscriber list or get free search engine traffic!?
Then run away! Run!
Because their lack of skills is holding your business back…
Simply put, if your current website needs a fresh web design while having in mind best copywriting and search engine optimization practices and other online marketing then you might want to get in touch with this company:
Contact details
DATADIAL Ltd
8 Glenthorne Mews
115a Glenthorne Road
Hammersmith
London W6 0LJ
Tel. +44 (0) 870 7815 363
See, if they can help
Alternatively, you can contact me for more pointers towards relevant companies that could do the web job as it should be done.
Good luck.
Google Goggles – Warning: Don’t buy it yet
Closed Posted August 22nd, 2008 in Uncategorized, Daily Stuff.Do you want to beat Google Slap? Do you want high CTR and low cost per click? Then reading this!
- Know your quality scores before starting a PPC campaign
- Know your competitor quality scores
- Never get Google Slapped again
- How to improve PPC rankings
- Drop your bid prices
The most amazing PPC of 2008 tool has been launched! Whoever you are – if you plan to play the Google AdWords game you must have this tool.
Aloeride Joins MoreNiche
Closed Posted March 7th, 2008 in Uncategorized, Internet Marketing Gurus, MoreNiche.Aloeride is well know product for its quality in UK and has joined MoreNiche Affiliate Program and is set to experience great results from online market place.
This is typical example when merchants and product companies are seeking for help in online market place and turns to affiliate networks like MN due their reach and wide range of internet players - affiliates from various online marketing scenes.
The year 2008 has started very well, especially with recent developments in the internet user tracking field. This said – there are two good newcomers:
StomperNet has released Scrutinizer – an eye tracking simulator program.
ClickTale – an online mouse and click tracking tool that records visitor activities as videos.
StomperNet guys released just at holidays their Scrutinizer – a simulator you can use on your site to see how surfers see your page. This can really help you understand how visitors see elements on your page – be it menu, item or text. Definitely it is useful and interesting tool to have in your arsenal.
While I wont consider this tool as the best one, the other information the StomperNet guys gives is priceless. Used in conjunction with this tool you are in win position. Grab your copy here:
Site: http://about.stompernet.com/scrutinizer
Now onto even ClickTale – ClickTale is amazing tool, that not only lets you track your visitor behavior but it actually records it and you can reply it as video. Exactly – you can record every mouse movement, every click and scroll of your visitor. You can even record their navigation between different pages. How cool is that?
Imagine what you can discover once you viewed 5-10 sessions that resulted with sale! That’s right – you will see exactly what and how they did it. This means – you can improve and borrow this information and make sure all other visitors are following these steps.
It’s hard to explain – but if you can see what they did and why, then you can easily manipulate that into actions you want them to do. E.g. if you find they are clicking on image thumbnail next to “order now” text link, but the image is not clickable – it’s a straight signal to make it clickable as well. Results? More clicks to your order pages!
There could be many many many more examples, but in order to not to run out of space, just visit their site and see for your self:
Site: http://www.clicktale.com/
Using these both tools together you can achieve amazing insights into your visitor behavior and tune the weak points into strengths, boost your leads, opt-ins and sales to a why new level.
Good luck and happy new year 2008!
Technorati Tags: Scrutinizer, ClickTale, StomperNet
That’s right, around 27th October, by GMT time, seems Google ruled out the PageRank update. We were waiting for one since 1st May 2007, but it took twice as long as expected.
The update didn’t come alone, it come with an interesting changes.
Seems many sites have been affected by this “report paid links”, feature or by some other means.
Some speculations are: blogs and sites runing paid links or links that seemed as paid links were affected. This - seemed - could do something with site wide and or not completelly relevan blogs linking to sites that are not approriate for the same niche. Another suspec is that redirects have changed how they pass the PR value and been counted. Also could do something with supplemental index, and maybe ignoring portion of pages, this way minimizing the actual PageRank.
The good thing is- seems it didn’t affected rankings yet, so it’s quite interesting thing.
Today I spent couple hours to publish these squidoo lenses. Looks good considering its 4am. Full details in the post. Continue reading, so to speak.
I usually never critize but this time I cannot shut up and not to talk about this. The Keyword X Ray project.
I hear some details of how it works and what I can clearly see is huge database of your valuable keyword/conversion data. So called money list with exact details that generally speaking I’d store this information on flash drive and kept it unconnected most of the time.
But hey, this XRay guy is really smart one - he creates a cool product for 1-1.5k, sells it, gets people go crazy and then as good boy comes up with 20-30$/mo solution. Come on, every user who gona use it will be pushing in data and guess what. There is huge risk of somebody else not only you accessing them.